I get it 5 times a day is a homoursly ironic performance of a clichéd seduction. The viewer is directly addressed with playful eye contact and flirtatious body language, such that they can’t help but believe this flattery is for them. Suddenly they become implicated within the frame of image as the luscious red fruit is dangled in front of them. The nature of the gaze becomes unstable as the screen seems to flicker between a translucent and reflective surface The distortion of the pictorial space has a disorientating effect, so that the erotic pleasure offered to the viewer is challenged by the frustration of the urge to decipher the viewing apparatus. The uncomfortable pleasures of I get it 5 times a day are an inquiry into self-gratification in the image, in an increasingly mediated culture.
Studlar argues for the development of the fetish with the pre-, rather then post- Odepial phase. In the relation between the child at the breast and the return of the mothers gaze, if the mother is removed this can be the instigation for fetish. The depandancy of the child on the mother is noted in the development of masochism, which has strong relations to the oral. This is as opposed to Freud's assertion that it is at then moment of the discovery of sexual difference, that the fetish becomes crystalised. Thus often associated with looking up the mothers skirt. It is interesting that as I read on this, the practice has moved from from the mouth as the site for pleasure in 'I get it 5 times a day', to the legs in an up the skirt view in these new studio sketches